Yvonne Bajela

Founder & General Partner

Yvonne Bajela is the Founder and General Partner of Evertrue Capital. She has spent more than a decade backing category-defining companies The video: From South London to Global Unicorn Investor | Yvonne Bajela, LocalGlobe From South London to Global Unicorn Investor | Yvonne Bajela, LocalGlobeThe Startup LeapWatch on YouTube before consensus forms, including Wise, Marshmallow, Moove and Flutterwave. A speaker on stage at Alpha Summit Asia 2025 presents to a seated audience in front of a large curved screen. The slide reads “Before the World Takes Notice: What Unicorn Founders Really Look Like,” with three statistics: 33% had been to a top university, 20% previously worked at a big successful tech firm, and 63% are immigrants or from outside traditional tech hubs.

Her career has spanned investing, operating and company-building across Europe, Africa and Asia. Across those experiences, a consistent pattern emerged: exceptional founders are often most interesting before the evidence is obvious, when their insight comes from unusually close proximity to a problem, and their ambition exceeds what the market can yet see.

Born in London with Ghanaian roots, Yvonne’s career has taken her from Japan to Kenya, Israel, South Africa and beyond. A black-and-white photograph of a man in a striped, embroidered kaftan carrying a toddler on his hip. He looks down at the child with a slight smile; the child, in a white T-shirt and shorts, looks directly at the camera. They stand outdoors near a railing, with trees blurred in the background. She has spent years building networks across markets, spotting ambitious talent beyond the usual circles, and helping founders scale across borders.

If founders need her, she shows up.0:06“Hey Yvonne, I know it’s super late, but do you mind going through the fundraising materials I’ve put together?”A founder, in stealth If they don’t, she’s probably somewhere between a founder call, a long-haul flight and the next idea worth believing in early.